When completed, your giving profile will almost certainly confirm that there is 'skew' in your church's giving. Skew simply means that a small number of generous givers will give a disproportionate amount of the total giving in the church and that a good number of givers will give at a low level. Indeed, around a tenth of givers will contribute over half of the total money given, often more. Skew is a distinctive feature of all charitable giving and especially church giving. It needs to be recognised if we are to understand the giving potential in the church.