"excel in this grace of giving" (2 Cor. 8:7)

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The Brochure

Unlike differentiated letters, the same brochure goes to everyone. The brochure is a multi purpose tool; the unifying element of the literature which carries more than one message. It must clearly communicate the financial facts and the challenge and convey something of the church's purpose and the ministry which money makes possible.
Because the brochure goes to all church members, it must have a broad appeal. Don't overstate one message, either a strong focus on biblical discipleship or too much on the financial facts of life. The brochure also sets the tone of the literature. Its logo, colour schemes and typefaces determine the appearance of letters, response forms, reply envelopes or any posters, etc. An editable brochure template is available but churches must be free to develop their own or make use of the brochures on the Parish Resources site. Some general guidance is available in the document Preparing the Brochure. Please note a lightly revised and easier to edit brochure template was uploaded in August 2015.